Description
Habitat Health empowers older adults to experience more good days in their homes and communities. Through the Program of All-Inclusive Care for the Elderly (PACE), we provide comprehensive medical care along with support for daily needs such as meals, transportation, and in‑home assistance. We deliver coordinated clinical and social care in our centers and directly in participants’ homes, creating a fully integrated experience that brings peace of mind and a true sense of belonging. As we expand our scalable, affordable PACE model to meet the growing and complex needs of aging populations, our mission‑driven care teams continue to help participants live well on their own terms.
Habitat Health is supported by leading healthcare organizations and investors including New Enterprise Associates, Kaiser Permanente, and Town Hall Ventures. We are entering a period of significant growth and are looking for exceptional teammates to help us scale a better model of care for older adults. To learn more, visit www.habitathealth.com.
Role Scope: The Outreach Specialist plays a key role in supporting Habitat Health's growth by building trusted relationships with healthcare providers, community organizations, referral partners, prospective participants, caregivers, and other stakeholders. This role increases awareness of Habitat Health's PACE program through community engagement, strategic outreach, and relationship management while partnering closely with the broader Outreach and Enrollment team to support a seamless participant journey from referral through enrollment
Core Responsibilities & Expectations for the Role
- Builds trusted relationships with healthcare providers, community organizations, senior living communities, post-acute providers, and other referral partners to generate qualified referrals and support enrollment growth.
- Develops and executes outreach strategies that increase awareness of Habitat Health's PACE program and strengthen community partnerships.
- Represents Habitat Health through community presentations, networking events, educational sessions, health fairs, and other outreach initiatives.
- Drives the enrollment process as the case manager for prospective participants, including reviewing, processing, and updating applications and required documentation, distributing relevant enrollment materials, and managing communications
- Identifies opportunities to expand referral sources, strengthen community partnerships, and improve outreach strategies using market insights and performance data.
- Maintains accurate referral, outreach, and relationship activity within CRM and other organizational systems in a timely and accurate manner.
- Monitors outreach activities and performance metrics, using data to prioritize work and contribute to continuous improvement.
- Ensures outreach and marketing activities comply with applicable organizational policies and federal and state regulatory requirements governing PACE marketing practices.
- Participates in evening and weekend community events as needed to support organizational growth objectives.
- Contributes to a program experience that Participants want to join, a team culture that cares and creates joy, and an environment where all participants and team members belong.
- Conducts tele, home visits and in-center evaluations for the prospective participant for potential eligibility for care.
- Collaborates with Center leadership to develop retention strategies.
- Performs other related duties as assigned.
Required Qualifications:
- Bachelor's degree in Business, Marketing, Healthcare Administration, Public Health, or a related field, or an equivalent combination of education and/or relevant experience.
- Minimum of one (1) year of experience in healthcare sales, business development, provider relations, community outreach, enrollment, or a similar relationship-focused role, preferably within a healthcare environment.
- Demonstrated ability to develop and maintain trusted relationships with healthcare providers, community organizations, referral partners, and other external stakeholders to support organizational growth.
- Experience identifying, cultivating, and managing referral sources, community partnerships, or business development opportunities that contribute to enrollment growth.
- Experience working with Medicare, Medicaid, state and county eligibility programs, or other healthcare eligibility and referral processes preferred.
- Experience working with older adults, frail elderly populations, and caregivers.
- Strong organizational skills with the ability to manage multiple priorities, maintain accurate records, and ensure timely follow-through.
- Strong communication, presentation, and collaboration skills, with the ability to effectively educate healthcare providers, community partners, prospective participants, caregivers, and cross-functional teams on the value of Habitat Health's PACE program.
- Demonstrated ability to work independently while collaborating across teams to achieve shared outcomes.
- Experience using Microsoft Office and the ability to quickly learn CRM, referral management, and participant relationship management systems.
- Proof of a valid driver's license, reliable personal transportation, and automobile insurance that meets applicable state requirements, with the ability to travel throughout the service area.
- Active CPR/BLS certification or the ability to obtain certification within 30 days of hire.
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