Creative Director

New York, New York, United States · Posted 1 month ago

Full-timeEst. 165,000 USD

Description

About Misfits Market:

Misfits Market is a mission-driven, high-growth startup dedicated to reducing food waste and making shopping for sustainable, high-quality groceries easier and more affordable. We deliver organic produce, high-quality meats and seafood, plant-based proteins, dairy, bakery, wine, and other grocery items to nearly every zip code in 48 states at up to 30 percent off traditional grocery store prices. In 2022, Misfits Market acquired sustainable e-grocer Imperfect Foods and now leverages its in-house transportation network to deliver directly to consumers with one of the most carbon-efficient grocery delivery models on the market. By tackling inefficiencies in the food system, our passionate and motivated team of problem solvers helps save an average of 500,000 pounds of food per week from waste or lesser outcomes, with an all-time savings of 190+ million pounds of food.

As Misfits we support our customers and mission by embracing our core values of

Prioritizing our Customers

Doing more with less

Thinking Differently

Respecting one another

Moving deliberately and quickly

Taking initiative and delivering

About the Role:

We’re seeking a Creative Director with a strong track record of strategic brand stewardship and hands-on creative leadership. You will own and evolve our visual identity, lead a small internal studio (designer, video producer, and contract photographer) and supervise an external agency for private-label packaging. This role blends strategic vision with execution across digital/physical touchpoints, including paid and organic social, email design systems, motion graphics, landing pages, photography, and packaging. You’ll partner cross-functional teams to define and elevate a cohesive brand vision, foster team growth, and ensure consistent delivery at scale. Weekly presence in our Bushwick photo studio is expected, with a focus on mentorship and scalable processes in a fast-paced startup environment.

Responsibilities:

People Leadership and Career Development

Directly manage a creative team, overseeing performance, growth, and workloads.
Coach for career development, provide ongoing feedback, set objectives, and create development plans aligned with company goals.
Foster a collaborative, inclusive creative culture; mentor direct reports and product design team members (dotted line relationship) and elevate overall design craft and storytelling.

Brand Stewardship and Creative Leadership

Own and evolve the visual identity system: brand guidelines, typography, color, grids, imagery, iconography, and motion language; ensure brand consistency across all channels.
Lead and supervise external creative production partners (including agencies freelancers for TV, OOH and other activations) for private-label packaging, including briefs, milestones, QA, and final approvals.
Translate brand strategy into compelling concepts and executions that drive business outcomes.

Creative Direction and Oversight

Set strategic direction for digital campaigns (organic and paid), email design systems, landing pages, and motion assets; align with Product, Marketing, Merchandising, and overall business goals and collaborate closely with UX designers on the Product team.
Review, critique, and approve concepts and deliverables across formats; uphold a high standard of polish and consistency.

Packaging Leadership (Scaled Emphasis)

Oversee private-label packaging projects as part of a broader brand program; collaborate with external partners and internal teams to ensure packaging aligns with brand narrative and production requirements.
Ensure package design balances quality shelf impact with the creative needs of a digital first business.

Visual Design and Execution

Create and curate high-quality visual assets across digital campaigns, social, storefront, internal comms, and photography.
Plan and direct photo shoots, including shot lists, prop sourcing, and on-set direction; tell compelling brand stories through imagery.

Digital and Interactive Design

Lead design for email systems, landing pages, and motion graphics; collaborate with Product on performance considerations for landing pages (conversion, accessibility, responsive design).
Maintain consistent design language across motion assets and interactive experiences.

Collaboration and Leadership

Partner with the Content Director and other brand marketing team members to develop integrated campaigns and maintain unified branding.
Lead design reviews, provide actionable feedback, and mentor the design and video team; foster a proactive, collaborative environment.

Production and Process

Define and optimize workflows, timelines, and quality controls for internal work and external agencies.
Maintain asset libraries, version control, and documentation of brand standards.

Skills & Qualifications:

8-10 years of experience in visual design/creative leadership, with direct-to-consumer brand experience (agency or in-house) and packaging-focused work.
A standout portfolio demonstrating leadership-level visual design across digital, email, motion, and editorial formats, with a proven track record of elevating brand systems.
Deep expertise in typography, layout, grids, color theory, and visual storytelling.
Proven experience designing for paid and organic social, email design systems, landing pages, out-of-home, and motion graphics; interest or experience with packaging regulations, print production, and private label branding is a plus.
Experience planning and directing photo/food shoots.
Proficiency in Adobe Creative Suite and Figma; After Effects or equivalent motion design skills strongly preferred.
Substantial experience leading and managing external agencies/freelancers, with excellent briefing, milestone management, and QA.
Excellent collaboration and communication skills; capable of leading cross-functional initiatives and providing/receiving constructive feedback.
Ability to manage multiple, complex projects with tight timelines in a fast-paced startup environment.
Motion design fluency (basic to advanced) for social and product storytelling and TV experience is a plus.
Knowledge of design systems and scalable component libraries for web and email.

What We Offer:

High-impact role shaping the brand’s visual identity and production quality across digital surfaces, print and OOH, and packaging, with a clear path to broader leadership.
Collaborative, purpose-driven culture with opportunities to influence product and brand strategy.
Competitive compensation, benefits, and room to grow into senior leadership responsibilities.

Details of Position & Benefits:

Salary range: $160k - $170k
Full-time exempt position
Salary and employee stock options commensurate with experience
Unlimited PTO
Multiple health, dental, and vision plan options
Life Insurance
401K plan

Please click here to view our Misfits Market Job Applicant Privacy Policy.

Misfits MarketRemote

Est. 100,000 USD

About Misfits Market: Misfits Market is a mission-driven, high-growth startup dedicated to reducing food waste and making shopping for sustainable, high-quality groceries easier and more affordable. We deliver organic pr…

Full-timeRemote

Continuous Improvement Engineer1 month ago

Misfits MarketWalnut, California, United States

Est. 87,500 USD

Full-time

Manager, Quality Operations Engineer3 months ago

Misfits MarketHanover, Maryland, United States

Est. 100,000 USD

Full-time

Continuous Improvement Engineer2 months ago

Misfits MarketNorthlake, Illinois, United States

Est. 77,500 USD

Full-time

Senior Brand Designer, Creative17 days ago

ShopMyRemote

Est. 117,500 USD

Join ShopMy – Powering the Future of Digital Marketing ShopMy is transforming e-commerce by building the infrastructure for human-led curation at scale. We help brands run performance-driven creator programs while enabli…

Full-timeRemote

Senior Operations Manager2 months ago

Misfits MarketHanover, Maryland, United States

Est. 100,000 USD

Full-time

Continuous Improvement Engineer2 months ago

Misfits MarketTracy, California, United States

Est. 77,500 USD

Full-time

Senior Art Director, Performance Innovation6 days ago

HelloFreshNew York, New York, United States

Est. 104,968 USD

HelloFresh is seeking a Senior Art Director to shape and create performance-driven creative across Meta, TikTok and YouTube. Working at the intersection of Growth, brand and culture, you'll turn performance strategy into…

Full-time

Production Manager5 months ago

Misfits MarketNorthlake, Illinois, United States

Est. 87,500 USD

Full-time

Food Safety & Quality Assurance Supervisor2 months ago

Misfits MarketTracy, California, United States

Est. 80,000 USD

Full-time

Production Supervisor3 months ago

Misfits MarketSan Antonio, Texas, United States

Est. 62,500 USD

Full-time

Creative Systems & Optimization Manager2 days ago

HelloFreshBrooklyn, New York, United States

Est. 95,893 USD

HelloFresh is seeking a sharp, systems-minded Creative Systems & Optimization Manager to own the operating model behind our XPOD studio. As the single intake owner across Paid Social, Organic Social, Brand Partnershi…

Full-time

Culinary Brand Designer1 month ago

ATOMS Careers pageLos Angeles, California, United States

Est. 187,000 USD

Who we are Lab37 Robotics, is a technology company focused on the development and deployment of robots designed specifically for direct-to-customer food production. Our mission is to revolutionize the food industry by cr…

Full-time

Operations Supervisor - 2nd Shift2 months ago

Misfits MarketHanover, Maryland, United States

Est. 65,000 USD

Full-time

Operations Supervisor - 1st Shift2 months ago

Misfits MarketHanover, Maryland, United States

Est. 65,000 USD

Full-time

Manager, Performance Creative Strategy6 days ago

HelloFreshNew York, New York, United States

Est. 119,715 USD

HelloFresh is seeking an entrepreneurial, strategic, and analytical Creative Strategy Manager to join our Performance and Innovation Team. This role reports to the Head of Creative Production and will partner closely wit…

Full-time

Art Director4 months ago

Fresh PrintsRemote

Join a high-performing team for an NYC-based custom apparel company This is Crishel, the Creative Director at Fresh Prints. I joined Fresh Prints right after college as an Artist. The job was intense. I was creating 16 d…

Full-timeRemote

Receiving Supervisor3 months ago

Misfits MarketHanover, Maryland, United States

Est. 65,000 USD

Full-time

2nd Shift Distribution CoordinatorMar 20, 2025

Misfits MarketMoonachie, New Jersey, United States

Est. 43,680 USD

Full-time

Senior Product Designer7 months ago

ShopMyRemote

Est. 135,000 USD

Full-timeRemote

Quality Control Lead5 months ago

Misfits MarketWalnut, California, United States

Est. 43,680 USD

Full-time

Manager, Client StrategyAug 2, 2024

ShopMyNew York, New York, United States

Est. 120,000 USD

Full-time

Quality Control Lead1 day ago

Misfits MarketNorthlake, Illinois, United States

Est. 43,680 USD

Full-time

Operations Supervisor3 months ago

Misfits MarketNorthlake, Illinois, United States

Est. 70,000 USD

Full-time

Associate Director, Growth Marketing7 days ago

HelloFreshNew York, New York, United States

Est. 167,100 USD

At HelloFresh Group, we are on a mission to revolutionize the way people and pets eat. The Pets Table is passionate about providing every dog—the long-haired, the short-legged, and the spotted alike—a seat at the table,…

Full-time

1st Shift Production Lead1 month ago

Misfits MarketHanover, Maryland, United States

Est. 41,400 USD

Full-time

Quality Control Lead1 day ago

Misfits MarketTracy, California, United States

Est. 43,680 USD

Full-time

2nd Shift Production Lead1 month ago

Misfits MarketHanover, Maryland, United States

Est. 41,400 USD