Description
Position Summary
As a Freelance Strategy Director, you are responsible for the creation of the strategic direction a brand will take in communications to achieve their business goals. You are responsible for helping to strategize, produce and make sense of the key cultural, consumer and market intelligence required to design the best possible holistic communications plan to deliver on that task. This work should be held up as best practice both within the agency and externally – recognized by winning awards and client scores.
You are responsible for creating the strategic recommendations and engaging with the client in an advisory capacity. You will report to the Client Lead to deliver brilliant strategic thinking for the client team. Creative thinking, sound presentation skills & leadership behaviors are critical in delivering success in this role. Your work drives re-appraisal of communications and what media can do in the world, and your work will be seen as driving the agency forward.
Responsibilities
Maintaining excellent client relationships & understanding of the clients' key business and challenges
· Being considered a valuable contributor during client meetings with the ability to challenge others’ opinions in the right forum/manner
· Delivering innovative thinking that inspires leading edge solutions and award-winning breakthrough work – best in class work as standard (internally & externally)
· Arming the client team with knowledge & expertise to speak confidently about the strategic direction where required
· Measurable client & strategy business KPIs
· Identify, develop & oversee the delivery of unique and innovative strategies to deliver the client’s desired results
· Clearly demonstrate how the strategy delivers on the business need and focus on results and measurement
· Responsible for leading Infinity Planning for the team and client base
· Write cohesive communications architectures that deliver on the platform and give guidance for how the brand will play in culture
· Train, guide & assist the Strategy & Client teams in development and packaging of ideas
· Positively collaborate with SBU and independent creative partners, contributing to their/our client work
· Use qualitative and quantitative communications channel & cultural tool research to develop applicable insights into the consumer connection with the brand
· Partner with Analytics to develop new tools, inputting into the development of new & cutting edge proprietary planning, research and reporting models for Initiative
Required Skills & Experience
8+ years in integrated planning role in media, creative, innovation or communications discipline (digital, content, invention, social, activation)
Ability to think differently: creative & adaptive, entrepreneurial, independently minded; deeply immersed in cultural understanding and driven by a desire to know more the world / to better understand people’s motivations & behaviors in the shifting landscape
Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
Employment Transparency
It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position please email accommodation@mbww.com.
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