Description
WHO WE ARE
Sid Lee is a multidisciplinary creative collective striving to make a difference and celebrating culture with bold ideas. Over 300 artisans work as one team from offices in Montreal, Toronto, New York, Paris, London, and San Francisco. They strive to break the ordinary through brand building, brand expression and brand experience. Its creative community also includes Yard, Digital Kitchen, Sid Lee Sport, Sid Lee Architecture, and Haigo. Alongside daring clients, Sid Lee draws on its rich collection of disciplines: from craft to culture and innovation, empowering its clients to outperform their competitors, earn the trust of their customers, and increase their influence.
Sid Lee is a member of kyu, a collective of top-tier global creative companies established by Hakuhodo DY Holdings. Sid Lee also imagined C2 Montréal, one of the largest creative-business conferences in the world.
ROLE
As an ACD, Content at Sid Lee, you'll lead the Content team with a sharp understanding of culture, audience, and what makes content resonate across platforms.
You bring a strong point of view and a deep understanding of how content lives in digital and social environments. With a curated, discerning, audience-first approach, you know how to develop platform-native ideas that feel timely, relevant, and built for the way people actually consume content. You’re equally comfortable responding quickly to culture as you are shaping longer-term integrated ideas, and you know when a social spark has the potential to grow into something bigger.
As a creative leader, you help teams think bigger, push further, and raise the bar on every brief. You collaborate closely with strategy, accounts, and production to bring ideas to life with clarity and craft. With a balance of creative ambition, sound judgement, and a strong sense of quality, you help build content that not only performs in the moment, but leaves a lasting impression.
RESPONSIBILITIES
- Lead and develop Toronto's content team, fostering creative growth and pushing work to meet brand and cultural standards
- Identify cultural moments and opportunities for reactive content that aligns with brand strategy
- Elevate social ideas into integrated campaigns when the concept warrants broader execution
- Partner with strategy, account, and production teams to ensure seamless execution from concept to delivery
- Guide creative development across platforms, understanding format nuances without being constrained by them
- Set creative direction for social campaigns, ensuring work is culturally relevant and strategically sound
- Manage team workflows and priorities, balancing speed with creative quality
- Present work to clients with clarity and conviction, articulating creative rationale and cultural context
- Monitor performance and cultural response, applying learnings to refine approach
REQUIREMENTS
- Bachelor's degree or diploma in a related field.
- 8+ years of agency experience.
- Proven experience managing creative teams and developing talent.
- Strong grasp of current events, pop culture, and digital trends with ability to assess what will resonate.
- Portfolio demonstrating integrated campaign work with social components.
- Experience creating reactive content that performs without sacrificing brand integrity.
- Ability to recognize when ideas deserve expansion beyond their original scope.
- Excellent judgment in balancing speed with creative quality.
- Clear communication skills for presenting work and providing actionable feedback.
- Understanding of platform-specific creative requirements and opportunities.
- Collaborative approach to working across disciplines.
- Comfort with ambiguity and ability to make decisive creative calls under time pressure.
- Team Player. You are positive, collaborative and have a contagious spirit. You work well with others.
- Entrepreneurial. You take initiative and proactively come to the table with new ideas to push forward the creative work and develop the client relationship.
- Production Savvy. You know how to work within budgetary constraints and have experience working with photographers, directors and vendors.
- Time Management. You can manage your time, meet deadlines and be on time for meetings while juggling multiple projects.
- Cultural Player. You contribute to the culture of the agency and take part in activities that foster the agency spirit.
- Fluent in English, verbal and written.
The base salary range for this role is $100,000–$115,000 CAD annually. Final compensation will be determined based on experience and qualifications.
Proud to be an equal opportunity employer, Sid Lee is committed to creating a diverse work environment. All qualified applicants are considered without regard to citizenship, ethnicity, race, colour, religion, gender, gender identity or expression, sexual orientation, genetics, disability, age or veteran status.
We encourage women, Indigenous people, persons with disabilities and members of visible minorities to apply.
#LI-Hybrid
Similar jobs
WHO WE ARE Sid Lee is a multidisciplinary creative collective striving to make a difference and celebrating culture with bold ideas. Over 300 artisans work as one team from offices in Montreal, Toronto, New York, Paris,…
WHO WE ARE Sid Lee is a multidisciplinary creative collective striving to make a difference and celebrating culture with bold ideas. Over 300 artisans work as one team from offices in Montreal, Toronto, New York, Paris,…
WHO WE ARE Sid Lee is a multidisciplinary creative collective striving to make a difference and celebrating culture with bold ideas. Over 300 artisans work as one team from offices in Montreal, Toronto, New York, Paris,…
WHO WE ARE Sid Lee is a multidisciplinary creative collective striving to make a difference and celebrating culture with bold ideas. Over 300 artisans work as one team from offices in Montreal, Toronto, New York, Paris,…
Est. 150,000 USD
WHO WE ARE Sid Lee is a multidisciplinary creative collective striving to make a difference and celebrating culture with bold ideas. Over 300 artisans work as one team from offices in Montreal, Toronto, New York, Paris,…
English will follow QUI NOUS SOMMES Sid Lee est un collectif créatif multidisciplinaire qui cherche à briser l’ordinaire pour repenser la façon dont les marques connectent par la créativité, la culture, l'innovation et l…
English will follow QUI NOUS SOMMES Sid Lee est un collectif créatif multidisciplinaire qui cherche à briser l’ordinaire pour repenser la façon dont les marques connectent par la créativité, la culture, l'innovation et l…
English will follow QUI NOUS SOMMESSid Lee est un collectif créatif multidisciplinaire qui cherche à briser l’ordinaire pour repenser la façon dont les marques connectent par la créativité, la culture, l'innovation et le…
English will follow QUI NOUS SOMMES Sid Lee est un collectif créatif multidisciplinaire qui cherche à briser l’ordinaire pour repenser la façon dont les marques connectent par la créativité, la culture, l'innovation et l…
About Ogilvy Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Bo…
About Ogilvy Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Bo…
About Ogilvy Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Bo…
VaynerX VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, Chuk…
ROLE: SOCIAL COPYWRITER TEAM: THE KITCHEN NORTH AMERICA LOCATION: TORONTO (HYBRID) COMPANY OVERVIEW: The Kitchen brings together a range of disciplines and capabilities. It’s a team of creatives, producers, data analysts…
ROLE: MEDIA ACTIVATION DIRECTOR TEAM: MEDIALOCATION: TORONTO (HYBRID) COMPANY OVERVIEW At Salt Media, we're on a mission to earn the world's attention. As the media division of Salt XC, we're building a different kind of…
Est. 80,000 GBP
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries an…
Est. 35,000 GBP
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries an…
Who We Are VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human firs…
About Ogilvy Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Bo…
QUI NOUS SOMMES Fondée en 2009 par l’intégration de la firme d’architecture Nomade, Sid Lee Architecture est dirigée par Jean Pelland et Martin Leblanc, architectes, associés principaux. L’équipe est composée d’environ 6…
Who We Are VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and award-winning human-firs…
Est. 85,000 USD
Grey’s mission is to create Famously Effective ideas that move people, businesses, and the world forward, harnessing the power of creativity to solve business challenges and drive growth for some of the world’s most infl…
Brainlabs is the independent, founder-led agency building the future of media. We have over 1000 Brainlabbers based across the global, all united through the 12 principles laid out in our Culture Code. We're full-service…
Est. 45,000 GBP
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries an…
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing plat…
This is a 12 month fixed term employee contract. This posting reflects an existing vacancy. DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection o…
This is a 5-month fixed-term employment contract ending December 31, 2026, with the possibility of extension. DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at…
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries an…
Est. 80,000 EUR
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries an…
ROLE: DIGITAL MEDIA ACTIVATION SPECIALISTTEAM: MEDIALOCATION: TORONTO - HYBRID ONSITE 2X/WEEK COMPANY OVERVIEW At Salt Media, we're on a mission to earn the world's attention. As the media division of Salt XC, we're buil…